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Its keen eye for growth was what has allowed Sta. Lucia to expand in sweeping fashion, creating a brand trusted not just for its real estate prowess but for the narrative of dream-building.
By: Matthew Reysio-Cruz – @inquirerdotnet
Philippine Daily Inquirer / 05:39 AM January 13, 2018
Over a reputable 45-year timespan, the Sta. Lucia Group has built more than just the over 220 communities that span the archipelago.
It has built goodwill within those communities, establishing a well-earned reputation as the go-to company for horizontal developments. It has built growth, not only for itself but for the middle class in emerging cities that are its target—families, overseas Filipino workers, retirees, young urban professionals, newly married couples.
Perhaps most noteworthy of all is the role that Sta. Lucia has played in building the dreams of these residents—the developer’s tagline and key promise—by offering unparalleled opportunities. In its mission to provide affordable housing of the finest quality, it has inadvertently offered Filipinos a space to anchor their dreams.
This is the story in each of the more than 10,300 hectares developed by Sta. Lucia over the last four decades. Whereas many other developers have focused their efforts on the nation’s capital, or are only just beginning to branch out, Sta. Lucia has worked consciously to expand its footprint in Luzon, the VIsayas and Mindanao.
The efforts have paid off. The company has projects in 10 of the 13 regions across the nation, including Davao City, General Santos City in South Cotabato, Gapan in Nueva Ecija, Iloilo City, and Bacolod City. And that’s barely scratching the surface.
Sta. Lucia’s ambitious efforts have also netted the company projects in Baguio, Pangasinan, Calabarzon (Cavite, Laguna, Batangas, Rizal and Quezon), Palawan and Cebu, in addition to its strong presence in Metro Manila—all of which have been a catalyst for growth in th ehost community and for the real estate sector at large.
The residential projects of Sta. Lucia are architectural marvels decked in rich, homey details. There is the Sotogrande Katipunan, a 23-storey wonder of glass, steel and stone; the Santorini and Monte Carlo, sun-baked, Mediterranean-inspired towers; and the Acropolis Iloilo, a Greek-inspired paradise, to name just a few.
The developer has also diversified its portfolio considerably. Aside from its prime, top-notch subdivisions, Sta. Lucia has created world-class golf courses and country clubs, a grand mall (Sta. Lucia East Grand Mall) and luxurious resort developments that complement its residences.
Sta. Lucia has diversified its portfolio, having built prime subdivisions, world class golf courses and country clubs, a grand mall, and luxurious resort developments.
Sta. Lucia has even earned the distinction of most number of golf courses developed in the country, including its 800-ha Eagle Ridge, the largest golf complex with four world-class championship courses.
The company’s long and storied history began in 1972, when it started with the development of subdivisions in Pasig, Taytay, Morong and Rizal.
Its keen eye for growth was what has allowed Sta. Lucia to expand in sweeping fashion, creating a brand trusted not just for its real estate prowess but for the narrative of dream-building that it empowers its residents to be a part of.