Continuing the Legacy

Sta. Lucia creates developments that allow Filipinos to live the life they’ve dreamed off.

No one was spared from the pandemic, but as we have seen over the past 20 months, real estate was fortunately one of the few industries that have exhibited a relative resilience amid this crisis.

We also had to quickly evolve. Right at the onset of the pandemic, we immediately put in place measures and protocols that would allow us to continue safely serving the market while still ensuring a strong communication and relationship with our buyers. We also maximized technology and social media because we believe it would allow us to better cater to and reach our market.

But while the pandemic tested our mettle anew, it has also rightfully shown that we are on the right track, that the developments we have been building over the last 50 years are truly future-proof, and that the Sta. Lucia Group has always been one step ahead of the game.

Navigating through the new normal

After all, we have been in the business for 50 years now, and the Sta. Lucia Group has already weathered various economic cycles. I think one of the merits of being in this industry for so long is that we have the foresight that allows us to know what the market wants.

At the same time, it allowed us to quickly adapt to the drastic changes caused by the pandemic, and serve a discerning market. The diverse portfolio of Sta. Lucia Land, the listed arm of the Sta. Lucia Group, presents a highly diverse selection that could fit the changing demands and needs in the new normal.

Whether you now prefer bigger open spaces, you like to be near recreational facilities, or you want to be closer to nature, Sta. Lucia has something in its portfolio that will allow you to navigate through the new normal with ease.

 

Worst behind us

 

We believe that we have been through the worst of the pandemic and we are now on our way to a recovery. It may not be easy, there may be a few challenges along the way. But with vaccination being done in various parts of the country and government programs being implemented to help pump prime the economy, it really won’t be long before we again see a vibrant and thriving Philippines.

For the real estate sector, we are quite hopeful to see a stronger comeback despite a few setbacks. We share the view of property analysts that the residential market will continue to display a steady rebound.

After all, if there’s one thing that the pandemic taught us, it’s the value of having a primary home, and even a secondary one where you can take refuge. Rest assured that we, at Sta. Lucia, will continue our legacy of building and creating future-proof communities for you.